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Cadillac has been known for decades as the ‘American Dream’, and its arrival into Formula 1 next season will only serve to further increase the ever-growing interest in the series in the United States.

Elvis, Frank Sinatra, Jay-Z and Marilyn Monroe all drove Cadillacs, and as one classic car collector put it: “Owning a Cadillac is like owning a piece of American history.”

Liberty Media has driven American fandom in F1 to heights hitherto unseen, with Netflix’s Drive to Survive reaching a new audience now served by three races across the country in Miami, Austin and Las Vegas.

A perfect platform, then, for General Motors to introduce Cadillac as the 11th team on the F1 grid – especially when aiming to build a fanbase and a host of commercial deals to bring in sponsorship revenue.

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But, I hear you cry, America already has a Formula 1 squad in the shape of Haas – a team owned by Ohio native Gene Haas and which debuted in the championship in 2016.

Running with the stars and stripes on its cars, Haas has tapped into its unique position as an American team – but it is a role that will come under threat from next year.

“I think that the expansion of the championship and the races in the US, plus we know about how television broadcast has worked over the past few years – that has definitely benefited Haas,” John Rowady, founder and CEO of US-based sports marketing agency rEvolution told Autosport.

“But I’d also say that Haas had been running essentially a Ferrari supplier program. So there is a bit of balance there…maybe a lot of new or interested companies that are entering into Formula 1 may not have truly understood that it was an American-based team for a number of years.

“Cadillac is joining at a perfect time almost – we know the fan interest is growing, but the business interest, the commercial interest is also growing in the US, hand in hand almost. And obviously, here in America, they have a very valuable brand.”

The value of the brand could be something which sees Cadillac usurp Haas quite rapidly, given the aforementioned seemingly unique place it holds in the hearts of Americans.

The commercial opportunities are, according to Cadillac team principal Graeme Lowdon, already stacking up.

“I personally think that we have something very new and very fresh to offer in so many ways,” he said. “Cadillac itself from a brand point of view has got a huge heritage, and not least in innovation, so there’s a very rich resource there that we can play to.

Cadillac F1

Cadillac F1

Photo by: FIA

“I’m certainly encouraged by the level of interest that we’ve had, and in fact for a growing team, the interest levels, it risks outstripping our capacity to deal with it in the short term. So from that point of view, it’s very, very encouraging.”

“An awful lot of the interest that we’ve had is from brands who have not shown much interest in Formula 1 up to now, just purely and simply because it didn’t have whatever it is that they’re looking for, and I think we’re able to offer that.

“So that puts a new dynamic on things, and I’d be very disappointed if we were not actually increasing the broad reach that Formula 1 already has. I’m certainly hopeful that we’d be able to bring some innovative new partnerships into F1, and some existing ones as well.

“We are a truly American team, we’re investing heavily in the US, creating facilities and creating jobs, and that is something that resonates a lot with potential partners.”

Haas had a record 19 partners last season, 10 of which were American, with the team having signed up seven new US-based partners across 2023.

MoneyGram is the biggest of those American brands, having signed a $20 million a year deal to become Haas’ title partner from 2023 onwards.

Esteban Ocon, Haas F1 Team

Esteban Ocon, Haas F1 Team

Photo by: Simon Galloway / Motorsport Images

It is not just at Haas where US brands have started to proliferate: “It is the American involvement that has grown so big, going from 40 partners to 115 in a couple of years, and they still keep coming,” Spomotion Analytics’ Bjorn Stenbacka told Autosport.

Cadillac will want to harness the increased interest, hoping its position in the American marketplace can drive such deals forward.

“Cadillac isn’t new to this; they are high performing as a brand and as a performance motorsports company out of General Motors,” adds Rowady.

“This platform of commercial opportunities now broadens the ability for different types of corporations and different types of fan expansion, different revenue streams to get involved. I think that’s also crucial as part of how we look at Cadillac F1 entering the space.”

If Cadillac brings in a host of new, as yet untapped brands into the world of F1, what does that mean for Haas?

“I actually think that it’s going to benefit them both,” said Rowady. “Because we are finally starting to build out more staying power for the Americans.

“Whether the Europeans like that or not, Liberty does realise that having the American fanbase is crucial to growth and expansion of the sport – for the commercialisation staying power of the sport.”

In this article

Mark Mann-Bryans

Formula 1

Andretti Autosport

Haas F1 Team

Cadillac Racing

Be the first to know and subscribe for real-time news email updates on these topics

Cadillac has been known for decades as the ‘American Dream’, and its arrival into Formula 1 next season will only serve to further increase the ever-growing interest in the series in the US.

Elvis, Frank Sinatra, Jay-Z and Marilyn Monroe all drove Cadillacs, and as one classic car collector put it: “Owning a Cadillac is like owning a piece of American history.”

Liberty Media has driven American fandom in F1 to heights hitherto unseen, with Netflix’s Drive to Survive reaching a new audience now served by three races across the country in Miami, Austin and Las Vegas.

A perfect platform, then, for General Motors to introduce Cadillac as the 11th team on the F1 grid – especially when aiming to build a fanbase and a host of commercial deals to bring in sponsorship revenue.

Read Also:

But, I hear you cry, America already has a Formula 1 squad in the shape of Haas – a team owned by Ohio native Gene Haas that debuted in the championship in 2016.

Running with the stars and stripes on its cars, Haas has tapped into its unique position as an American team – but it is a role that will come under threat from next year.

“I think that the expansion of the championship and the races in the US, plus we know about how television broadcast has worked over the past few years – that has definitely benefited Haas,” John Rowady, founder and CEO of US-based sports marketing agency rEvolution told Motorsport.com.

“But I’d also say that Haas had been running essentially a Ferrari supplier program. So there is a bit of balance there that maybe a lot of new or interested companies that are entering into Formula 1 may not have truly understood that it was an American-based team for a number of years.

“Cadillac is joining at a perfect time almost – we know the fan interest is growing, but the business interest, the commercial interest is also growing in the US, hand in hand almost and obviously, here in America, they have a very valuable brand.”

The value of the brand could be something which sees Cadillac usurp Haas quite rapidly, given the aforementioned seemingly unique place it holds in the hearts of Americans.

The commercial opportunities are, according to Cadillac team principal Graeme Lowdon, already stacking up.

“I personally think that we have something very new and very fresh to offer in so many ways,” he said. “Cadillac itself from a brand point of view has got a huge heritage, and not least in innovation, so there’s a very rich resource there that we can play to.

Cadillac F1

Cadillac F1

Photo by: FIA

“I’m certainly encouraged by the level of interest that we’ve had, and in fact for a growing team, the interest levels, it risks outstripping our capacity to deal with it in the short term. So from that point of view, it’s very, very encouraging.”

“An awful lot of the interest that we’ve had is from brands who have not shown much interest in Formula 1 up to now, just purely and simply because it didn’t have whatever it is that they’re looking for, and I think we’re able to offer that.

“So that puts a new dynamic on things, and I’d be very disappointed if we were not actually increasing the broad reach that Formula 1 already has. I’m certainly hopeful that we’d be able to bring some innovative new partnerships into F1, and some existing ones as well.

“We are a truly American team, we’re investing heavily in the US, creating facilities and creating jobs, and that is something that resonates a lot with potential partners.”

Haas had a record 19 partners last season, 10 of which were American, with the team having signed up seven new US-based partners across 2023.

MoneyGram is the biggest of those American brands, having signed a $20 million a year deal to become Haas’ title partner from 2023 onwards.

Esteban Ocon, Haas F1 Team

Esteban Ocon, Haas F1 Team

Photo by: Simon Galloway / Motorsport Images

It is not just at Haas where US brands have started to proliferate: “It is the American involvement that has grown so big, going from 40 partners to 115 in a couple of years, and they still keep coming,” Spomotion Analytics’ Bjorn Stenbacka told Motorsport.com.

Cadillac will want to harness the increased interest, hoping its position in the American marketplace can drive such deals forward.

“Cadillac isn’t new to this; they are high performing as a brand and as a performance motorsports company out of General Motors,” adds Rowady.

“This platform of commercial opportunities now broadens the ability for different types of corporations and different types of fan expansion, different revenue streams to get involved. I think that’s also crucial as part of how we look at Cadillac F1 entering the space.”

If Cadillac brings in a host of new, as yet untapped brands into the world of F1, what does that mean for Haas?

“I actually think that it’s going to benefit them both,” said Rowady. “Because we are finally starting to build out more staying power for the Americans.

“Whether the Europeans like that or not, Liberty does realise that having the American fanbase is crucial to growth and expansion of the sport – for the commercialisation staying power of the sport.”

Photos from Australian GP – Wednesday

In this article

Mark Mann-Bryans

Formula 1

Andretti Autosport

Cadillac Racing

Haas F1 Team

Be the first to know and subscribe for real-time news email updates on these topics

Cadillac team principal Graeme Lowdon has stated that the incoming Formula 1 squad will select its first driver line-up on merit – and that it could still contain an American.

F1 and the FIA formally approved the entry of General Motors on Friday meaning its Cadillac brand will become the grid’s 11th team from 2026.

But preparations have long been under way to get the team in shape for its debut, yet no official conversations with potential drivers could take place until the ratification last week.

There are several drivers currently without race seats in F1 who have been linked to Cadillac, while the prospect of the US squad hiring a homegrown racer has also been mooted.

“We definitely select on merit,” said Lowdon. “Formula 1, it’s not a playground, this is the pinnacle of world motorsport.

“I think in terms of timing, it’s kind of a little bit odd because we’re out of sync with the other teams, we weren’t in the driver market during the fairly critical last round, so certain drivers are tied up for certain periods.

Cadillac F1

Cadillac F1

Photo by: FIA

“Luckily for us, there are a lot of good drivers out there, unfortunately, we’ve not been able to be in the driver market until the entry was confirmed.

“It’s important for us to talk to a number of potential candidates. Do we see very talented drivers who currently aren’t on the grid? Yes, we do.

“We are going to be quite busy talking to a few people, my phone’s certainly been busy. What’s a little bit difficult because of the situation that we’re in as a new team, the timeline isn’t as laid out as it normally is. It’s normally quite clear for all of us involved in the driver negotiations.

“But there are easily half a dozen, if not more candidates out there who offer extremely good credentials to be in Formula 1 or to be in Formula 1 again.”

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The likes of Sergio Perez, Valtteri Bottas and Zhou Guanyu lost their seats in F1 at the end of last season and would bring experience to the Cadillac project. Zhou in particular is a name of note given Lowdon makes up part of the Ferrari reserve driver’s management team.

“It’s a little bit too early to go too much into any detail, because it’s only now that we’re able to have meaningful conversations,” added Lowdon. “But for sure, we want to have drivers that can contribute to the overall programme.

Zhou Guanyu, Stake F1 Team Kick Sauber, with Valtteri Bottas, Stake F1 Team Kick Sauber

Zhou Guanyu, Stake F1 Team Kick Sauber, with Valtteri Bottas, Stake F1 Team Kick Sauber

Photo by: Andy Hone / Motorsport Images

“I think Zhou’s done an exceptionally good job under difficult circumstances and what makes it quite useful for me is he doesn’t necessarily need to explain the background of his abilities because I’ve had a front row seat to see all that, so that’s a benefit.

“There’s the correct checks and balances in place, so there’s no favouritism in any particular direction towards him or any other driver that we may have involvement with on the grid.

“We’re there to do a job, so we’ll select drivers on merit. There are some really good ones out there, Zhou included.”

While plenty of names have been bandied around, the idea of recruiting an American driver is one that will not go away. Despite a dearth of US F1 drivers in recent times, Lowdon did not rule out signing one for the 2026 season.

“The obvious question is whether we’ll have American drivers and personally, I see no reason why an American driver can’t be selected on merit as well,” he said.

“It’s certainly something that the fans would like to see, and I see no reason why that can’t happen. But the overriding objective is merit. We’ve got a job to do here.

“I don’t see any particular problem. I don’t envisage any particular problem on that front and as I said before, driver selection will definitely be on merit. What I’m trying to emphasise is just because someone’s American doesn’t mean that they can’t be a good Formula 1 driver.”

Colton Herta, Andretti Global w/ Curb-Agajanian Honda

Colton Herta, Andretti Global w/ Curb-Agajanian Honda

Photo by: Geoffrey M. Miller / Motorsport Images

One such driver linked with a seat is IndyCar’s Colton Herta at Andretti Global, which has been involved with the General Motors F1 entry.

But the problem for the 24-year-old is that he currently does not have enough points on his superlicence to compete in F1.

“With regard to Colton, so he doesn’t have the required number of superlicence points and if that were to remain the case, then that’s clearly an impediment for him,” said Lowdon.

“We can’t choose a driver that doesn’t have the points, that is just the real world that we live in and we just have to take that into account.

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“Does his lack of reaching or the lack of being at the threshold for the superlicence in any way affect his ability to drive a race car? No.

“He’s incredibly talented, so it’s not shock news that we would be looking to Colton alongside a whole bunch of other drivers as well.

“He’s not the only one actually in that situation and he won’t be the first, he won’t be the last driver where there’s some uncertainty due to superlicence points, but we just have to live with that. That’s a regulation. We just have to respect it.”

In this article

Mark Mann-Bryans

Formula 1

Cadillac Racing

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Cadillac board director Mario Andretti vows Formula 1’s 11th team will be ready for its 2026 entry into the series, even if it will have to take more risks to get there.

After a long-winded saga the Andretti effort to enter F 1 finally succeeded when the team secured a deal around November’s Las Vegas Grand Prix weekend. At the time Michael Andretti stepped back from a rebranded Cadillac team, with full works backing by General Motors and headquarters in Silverstone.

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By the time lights finally went green the team had already ploughed on for months at its Silverstone base under former Manor team boss Graeme Lowdon, going on a hiring spree that included F1 tech chief and engineering consultant Pat Symonds, and running 2026 car models at Toyota’s wind tunnel in Cologne.

Speaking to Autosport’s sister website Motorsport.com in a wide-ranging interview, team director Mario Andretti says the squad will have to continue to take risks over the coming months, but vows it will be ready to start the 2026 season on a respectable level.

“We’ll be ready. Everyone knows what the responsibility is and there’s no question about it,” the 1978 F1 world champion said. “This has been in the planning all along. As you can see, while things were still not official, we just put the faith in the system that somebody would reward us for all the work and good intentions that had already gone in.

“In any business you have to really believe in what you’re doing. It’s going to take risks, and many risks were taken already by everyone here hoping that reason would ultimately prevail, and it did. But that’s what makes things that much sweeter.

Mario Andretti, 1978 Formula 1 World Champion

Mario Andretti, 1978 Formula 1 World Champion

Photo by: Alexander Trienitz

“There are many experienced individuals that have pretty much taken a gamble. It’s always a gamble to go with a new situation, but I think it has other incentives too. Everybody obviously looks forward to making their mark and the ambience there is very, very positive. I just love what I get out of the team there. [Graeme Lowdon] is superb; no nonsense, but an individual people can gravitate around because he’s a good man.”

Andretti hopes the fact that Cadillac wasn’t constrained by the development ban on 2026 cars until 1 January – unlike the existing teams – will help balance out the enormous challenge the prospective squad has on its hands to become competitive.

“You try to take advantage of every opportunity in that sense,” he said. “When we were not officially involved, we could delve into areas that otherwise you could not. The bottom line is that if you’re going to enter something as challenging as this will be, to do it when it’s a clean sheet of paper from the regulations standpoint is probably the best time.

“You have a better chance of being up to par with all the experienced teams. You put all this into the equation and hopefully it will work out.”

Cadillac, which will be powered by Ferrari customer engines while it develops its own works power units for 2028, has set a mid-year target to finalise its drivers line-up.

IndyCar runner-up Colton Herta is still top of the list, provided he scores eight points in 2025 through his IndyCar campaign and F1 free practice outings to qualify for an FIA superlicence.

Cadillac aims to pair an American driver with an established F1 veteran. In the latter category, some of the available names could include former Red Bull racer Sergio Perez and Mercedes reserve Valtteri Bottas.

Colton Herta, McLaren MCL35M

Colton Herta, McLaren MCL35M

Photo by: McLaren

“That’s going to become official probably mid-year,” Andretti revealed. “There are many considerations. If you even read on social media, people are just floating around certain names and so forth.

“But we are obviously looking at every aspect of every opportunity that’s there. It’s clear that the objectives are to have at least one American driver and then another experienced driver alongside and start like that.

“Looking back at the way Colton has trained from the very beginning of his young career; as you know he started in Formula 3 and so on with the likes of Lando Norris and he’s done some F1 testing.

“Actually, [McLaren CEO] Zak Brown gave him a good test at Portimao in Portugal. You should see the report that we got from [team principal] Andrea Stella. And Andrea Stella is an individual that says it like it is, so again he’s a great candidate for this.

“All of this has to be proven, of course, but going in I think he’s a good bet in my opinion.”

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In this article

Filip Cleeren

Formula 1

Mario Andretti

Cadillac Racing

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You can retire from a job, but not from your passion. Mario Andretti is an easy pick for the Mount Rushmore of American racers, but at the age of 84 there is no way of keeping the winner of the Indy 500, Daytona 500 and a Formula 1 world championship away from the race track. Through his son Michael’s racing empire Mario always had a home at circuits around the world. And now Andretti Sr will also be reunited with the world’s greatest grand prix venues through his role advisory with the Cadillac F1 team.

Michael may have taken a step back from the day-to-day running of Andretti Global, which is now led by CEO Dan Towriss. But at the nascent, rebranded Cadillac Formula 1 team – a project initiated by his son – Mario is keeping his foot in the door. As a director on the board, Andretti is keeping a keen eye on the proceedings, staying in regular contract with team principal Graeme Lowdon in the UK as F1 prepares to receive an expansion 11th team in 2026.

Motorsport.com sat down with the racing legend to discuss his role in Cadillac F1 and the challenges the team is facing, Colton Herta’s potential both in IndyCar and F1, IndyCar’s new TV deal and leadership, and Lewis Hamilton’s move to Ferrari. But above all, what really shines through is Andretti’s determined outlook on life, his enduring love for all things racing and his trademark perseverance against all odds.

Motorsport.com: Mario, I saw you were in London. How much did you enjoy the F1 75 season launch?

Mario Andretti: Oh, it was fantastic. That’s one way to describe it. Obviously, they left nothing on the table. It was all well done. And the dinner that we had at Gordon Ramsay’s restaurant the night before was also very quaint, with all the fossils from Formula 1 there. (laughs) It was a great ambiance.

Even 10 years ago an event like that would have been unthinkable. What does this say about the growth of Formula 1?

MA: It speaks volumes. If you look at the production that they had in place for the launch of the 2025 season… Of course, it’s a big celebration, 75 years and all that, but the scope of it all was just phenomenal in every way – and that speaks volumes for the state of Formula 1 today in the world. It’s unprecedented; great talents, great personalities.

Cars and drivers lined up at the F1 75 Live event

Cars and drivers lined up at the F1 75 Live event

Photo by: Getty Images

Not everyone was that convinced. A lot of old-school fans weren’t too fond of the whole spectacle and felt it didn’t have anything to do with the racing.

MA: Well, you know, you can never please everyone. There’s always someone who will find fault, even with the most beautiful things in life. I’ve learned to look at the positive side of everything. Obviously, today’s world is a little different with social media, people just have strange ways of expressing themselves. But the event was a full house and you could just see the reaction of the fans when the teams were presenting the drivers. For us who live the sport it was very heartwarming, I’d say. Everything is definitely going in the right direction.

It sounds like a good time to start a team, right?

MA: Yes, absolutely. No question about it. The future is solid, the present is solid. So let’s face it, now is as good a time as any to be part of it, and we’re there.

Did you spend much time at the Cadillac F1 factory in Silverstone while you were over in the UK?

MA: No, I didn’t have the chance, unfortunately. It was pretty much in and out. But obviously, I’m in touch with them. And Graeme Lowdon, the team principal, he’s a great guy and he was in London for some meetings. I’m up to speed on everything. And I look forward to visiting when I have a bit more time to do so.

Lowdon was officially announced as a team principal in December, but he had been leading the project behind the scenes for a while. What has he been like? He obviously has a lot of experience in this sport.

MA: The best way I can describe it is ‘superb’. It really is. No nonsense, but an individual people can gravitate around because he’s a good man. Deep down, as you say, the experience factor is everything. He’s all in, although we loaned him to his family for a few days. And I said: ‘Don’t get used to that.’ (laughs)

Graeme Lowdon in the Stake F1 Team KICK Sauber garage

Graeme Lowdon

Photo by: Andy Hone / Motorsport Images

No, the time that he spends there is amazing. If there were 40 hours in one day, he would be there for 39 of them. So, we’re very, very fortunate to have individuals like that, and he’s not the only one. There are many experienced individuals that have pretty much taken a gamble, if you will. It’s always a gamble to go with a new situation, but then I think it has other incentives too. Everybody obviously looks forward to making their mark, but the ambiance there is very, very positive. You know, I just love what I get out of the team there, it’s all good stuff.

We’re on the eve on the 2025 season, but in Formula 1 terms 2026 is also just around the corner. Will Cadillac be ready?

MA: We’ll be ready. Everyone knows what the responsibility is and there’s no question about it. This has been in the planning all along. As you can see, while things were still not official, we just put the faith in the system that somebody would reward us for all the work that has already gone in, the good intentions. In any business you have to really believe in what you’re doing. It’s going to take risks, and many risks were taken already by everyone here hoping that reason would ultimately prevail, and it did. But that’s what makes things that much sweeter.

Obviously, Cadillac has a mountain to climb to take on the 10 established teams, but on the other hand you also haven’t been constrained by the regulations while they could only start putting their 2026 cars in the wind tunnel from 1 January. How do you see that shake out?

MA: Well, you try to take advantage of every opportunity in that sense. When we were not officially involved, we could delve into areas that otherwise you could not, you know. The bottom line is that if you’re going to enter something as challenging as this will be, to do it when it’s a clean sheet of paper from the regulations’ standpoint is probably the best time. You have a better chance of being up to par with all the experienced teams. You put all this into the equation, and hopefully it will work out.

Photo by: General Motors

So, Mario, your official job title is ‘director on the board’, but what do you actually do at the team?

MA: I do what I want! (laughs) And that’s what I always made clear to Michael, too. I said: ‘If I wanted a job, I would have started a team myself!’ I’m very happy to be part of it and try to chime in in areas where I think I need to. I’ll express myself openly. The only part that attracts me is the driver’s side. And for the rest of it… I don’t want to write any cheques (laughs). Some of the logistics, I don’t want to know about, so they take care of that. My role is exactly what I wanted. And if they don’t like it, they can just get rid of me. (laughs)

Let’s call it an advisory role.

MA: Yes, indeed, that’s pretty much the way I want it. I want to enjoy my life in the sport. Which I have, even when I came out of the cockpit. The fact that Michael has been pretty ambitious in all these different disciplines meant that, at least, everywhere I went I had a home to go to. Otherwise, I wouldn’t even go to the races, you know? If I didn’t have something of my own to be a part of. So, it’s all working very well for me.

That’s the thing, right? You don’t need to do any of this.

MA: Yeah, I mean, that’s my life, and nothing else gives me the satisfaction that the sport has done and still does, so that’s the way I look at it.

When you were once asked to describe your one key trait, I believe your answer was perseverance. If you look at the long road Andretti and Cadillac had to navigate to get allowed into F1, that’s a great example right there. It’s been quite the challenge.

MA: Well, you know, from the time I was capable of reasoning in my teen years, it always seemed like the impossible dream. But I pursued it and whatever I pursued, I never had a plan B. In other words, I don’t go in there with the idea: ‘Okay, if this fails…’ You don’t even want to think about that. I always said, everything worthwhile is not going to be easy, but you have to believe in yourself, and not just in your ambition but also what you can bring to the table. You fight for it.

Mario Andretti, March 701 Ford, at the 1970 German Grand Prix

Mario Andretti, March 701 Ford, at the 1970 German Grand Prix

Photo by: Rainer W. Schlegelmilch / Motorsport Images

In my life I’ve experienced pretty much all of it, quite honestly. I’ve experienced rejection early on, from the standpoint that I wasn’t supposed to be even physically built to drive those cars. Like, ‘You’re not large enough’, ‘You’re not big enough physically’. I said: ‘Okay, I’ll show you’. So, it started with that. It’s easy to be discouraged when you’re in a competitive environment, but when you’re driven by love and a burning passion you can get things done.

You certainly didn’t take no for an answer, and it paid off, even if Michael is now taking a step back from it as we previously discussed. At the Las Vegas Grand Prix, Cadillac finally received the go-ahead to enter F1 in 2026, with a big commitment from GM on the power-unit side. Just how much did that weekend energise everyone involved in the project, knowing for a fact you were actually going to be on the grid?

MA: I mean, let’s just look at what this really is. For General Motors this is a historic moment as a giant manufacturer to be officially involved in Formula 1 for the very first time. And I always tell the story about back in the 60s during the Can-Am days and Zora Arkus-Duntov, who was in some ways called the father of the Corvette. He and I, being immigrants, we sort of understood each other and we had quite a bit of communication. I would always say: ‘Zora, you have to get General Motors to Formula 1.’ And he said: ‘Mario, I speak but nobody hear me’ (imitates Russian accent). Now I’m sure he’s smiling down on all of us and it’s a wonderful thing. It’s an enormous, long-term commitment. And to have the faith in us to commit when we didn’t have a commitment [to be allowed in], that speaks volumes, also for their way of thinking how important it is for them to be showcasing their technical ability in the sport.

You were never someone that liked to settle for second place. So, what does success for Cadillac in F1 look like?

MA: Well, obviously, everybody will put their best foot forward. No question. We all know how important it is. You’re exposed to the world, so there’s so much to lose, but also much more to gain. You just put everything you can on the table and go for it. I think there’s no secret as to what everyone’s ambition is here. That’s all you can do. Just do the max that you can possibly do. And then the rest will have to take care of itself.

There are many elements here. When you look at competitive sports, there’s no other sport that compares to motor racing as far as having everything together. It’s not just one individual aspect of it, there are 1000 moving parts here. But we’ve been around, we’ve done all this, and they just have to put it all together properly.

As you said, your involvement also includes the drivers. Do you have a timeline of making those decisions?

MA: Yes, everything is ongoing right now. You think about those things every day, and that’s going to become official probably mid-year. There are many considerations. If you even read social media, people are just floating around certain names and so forth. But we are obviously looking at every aspect of every opportunity that’s there. It’s clear that the objectives are to have at least one American driver and then another experienced driver alongside and start like that.

Is it fair to say Colton Herta is still at the top of the list?

MA: I would say so.

Colton Herta, Andretti Global w/ Curb-Agajanian Honda

Colton Herta, Andretti Global w/ Curb-Agajanian Honda

Photo by: Jake Galstad / Motorsport Images

Speaking about Colton, he’s probably had his best year yet in IndyCar. He was more consistent and won the season finale on the oval in Nashville. How do you rate his and Andretti’s chances to carry that momentum into the upcoming IndyCar season?

MA: I think they’re good. They’ve shown that they’re up there in some of the pre-season testing. The team is feeling very positive about where it’s at and they made some gains. It’s very difficult, everybody seems to know everything there is to know about the equipment. But there’s always something, even a tenth of a percent makes a difference in that. Everyone is working hard, and we’ll know soon just where we stand, but it’s a fairly long season.

I feel that looking back at the way the way Colton has trained from the very beginning of his young career; as you know he started in Formula 3 and so on with the likes of Lando Norris and he’s done some F1 testing. Actually, Zak Brown gave him a good test at Portimao in Portugal [in 2022]. You should see the report that we got from Andrea Stella. And Andrea Stella is an individual that says it like it is, so again he’s a great candidate for this. And all of this has to be proven, of course, but going in I think he is a good bet in my opinion.

Colton has always had the talent and the speed. Do you think he showed a different side to his game last year? Is he more of an all-round, consistent driver now?

MA: Well not only that, but he’s also very versatile. He’s good in every area, like the ovals, short ovals, superspeedways. He’s competitive everywhere, so he’s definitely championship material. Some mistakes were made last year that cost him a championship, and unfortunately that happens. Sometimes you put too much pressure on yourself and then you make that mistake. But when you look at the ingredients that were there, you had the ingredients of a champion. But for just one of those instances, he could have been champion. So, when you look back and assess all those things, you’ve got to feel pretty good.

There is a lot happening at the moment in IndyCar with Indianapolis Motor Speedway president Doug Boles stepping in as series president. FOX has also come in as broadcaster and is showing a different side of marketing the series. We’ve been talking a lot about how exciting F1 was last year, but that’s pretty much what IndyCar is any day of the week, right?

MA: Yes, I there’s a lot to look forward to and it’s well presented. I think FOX has so far done a phenomenal job in actually exposing the series. Even at the Super Bowl, the incredible audience that we had, there were some really nice spots on TV about IndyCar and there’s personalities that need to be actually exploited more.

Quite honestly, the talent level is unprecedented in IndyCar at the moment; some of the veterans are still at the very top, but there are plenty of young challengers. It’s in a good place. It’s an extremely competitive series, and because of the characteristics of a spec series, every driver has an almost equal chance, if you will, deep down in the field, because everybody’s driving a Ferrari or a Mercedes. All the ingredients are there, so there’s a lot to look forward to.

Zak Brown also wrote a manifesto about what he wants to see from IndyCar on the marketing side and fan engagement. What would you like to see from Doug and the team at IndyCar to take that excitement and tell everybody about it?

MA: Well again, it’s all about beating the drums, you know. It’s exposure, exposure, exposure – let people know what we have. So, everyone just needs to contribute in some ways. You have great personalities. You mentioned Zak Brown, I have a great deal of respect for the man and what he has accomplished, the true love that he has for the sport and what he contributes to the different disciplines and so forth. When you’re called a racer, you’re at the top, and I call him a racer for one thing. And I don’t use that lightly, quite honestly. So, when you have people like that around, everything has a chance of doing very well.

Mario Andretti with its title-winning Lotus 79 from the 1978 F1 season, alongside Zak Brown

Mario Andretti with its title-winning Lotus 79 from the 1978 F1 season, alongside Zak Brown

Photo by: United Autosports

With your heritage and your history, before we wrap this up, I have to ask you about Lewis Hamilton in a red suit and a Ferrari. How much does that mean to you and to Formula 1 as a whole?

MA: I think it’s awesome, quite honestly. I fully understand what Lewis’ objectives are. He’s been with McLaren and won; he’s been with Mercedes and won, and he did all these things. He’s at the twilight of his career, no question, and he wants to say that he drove for Ferrari and also won with Ferrari. And I think that’s almost something every Formula 1 driver wants deep down.

I’ll give you an example. I first met Sebastian Vettel in Bahrain [in 2009] when he first went from Toro Rosso to the top level [at Red Bull], and we were at the airport just chatting. And he said: ‘Mario, my ambition is some day to drive for Ferrari as well.’ And he just got the top-level job with Red Bull, but he’s already thinking that in his career he wants to drive for Ferrari! (laughs) So there you have it, that says it all.

And can you imagine the interest that the fans have just to see what’s going to happen there? How is he going to fare vis-a-vis Charles Leclerc, who has been there for a long time and is very experienced and so forth? But I’m sure that Lewis is not shy of embracing challenges. I’m going to I call him Luigi from now on. (laughs)

So, how do you think he will fare against Leclerc?

MA: It’s going to be a challenge for both of them, and that’s what the sport is all about. Ferrari is ultimately the one that’s going to benefit the most. You have two individuals that I feel are both capable of winning, no question, and what better place to be in if you’re on a team?

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Andretti Autosport

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According to racing legend and Cadillac advisor Mario Andretti, American IndyCar driver Colton Herta is still the odds-on favorite to be called up for driving duty when the team hits the Formula 1 grid for the 2026 season. And he says the General-Motors-backed squad is looking to finalize its driver roster soon.

“Looking back at the way Colton has trained from the very beginning of his young career — as you know, he started in Formula 3 and so on with the likes of Lando Norris, and he’s done some F1 testing,” Andretti said. “Zak Brown gave him a good test at Portimao in Portugal. You should see the report that we got from [team principal] Andrea Stella. And Andrea is an individual that says it like it is — so again, [Herta’s] a great candidate. And all of this has to be proven, of course, but going in, he’s a good bet, in my opinion.”

The once-Andretti-branded 11th team has never made a secret of wanting to pair an American driver with an experienced F1 veteran. As Andretti mentioned, Herta has already tested an F1 car for McLaren at Portimao, back in 2022. In 2024, he ended his IndyCar season with Andretti Global as runner-up in the series, and will continue his title hunt with the team for 2025.

Colton Herta, driving the McLaren MCL35M in his test at Portimao

Colton Herta, driving the McLaren MCL35M in his test at Portimao

Photo by: McLaren

“Some mistakes were made last year that cost him a championship, and unfortunately that happens,” Andretti told Motorsport. “Sometimes you put too much pressure on yourself and then you make that mistake. But when you look at the ingredients that were there, you had the ingredients of a champion. But for just one of those instances, he could have been champion. So, when you look back and assess all those things, you’ve got to feel pretty good.”

When asked if he felt the 24-year-old showed a different side to his game in 2024 by being a more consistent frontrunner to match his natural turn of speed, Andretti said. “Not only that, but he’s also very versatile. He’s good in every area, like the ovals, short ovals, superspeedway. He’s competitive everywhere, so he’s definitely championship material.

As for the timing of signing drivers, Andretti confirmed that the process is in progress. “Everything is on-going right now. You think about those things every day, and that’s going to become official probably mid-year,” he said.

“We are obviously looking at every aspect of every opportunity that’s there. It’s clear that the objectives are to have at least one American driver and then another experienced driver alongside, and start like that.”

One of Herta’s next hurdles: getting his FIA superlicense. Winning the 2024 IndyCar season finale in Nashville raised his superlicense points tally to 39, out of a required 40. Finishing in the top five this IndyCar season would get him across the line. But Herta can also earn one point per Formula 1 FP1 session, as long as he completes 100km in each outing. With teams now being required to run four rookies per year in practice sessions, there may be more opportunities for Herta to log crucial superlicense points and get useful seat time.

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In this article

Filip Cleeren

Formula 1

IndyCar

Colton Herta

Cadillac Racing

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