F1 has announced a partnership with Belvedere, who has become the sport’s first-ever official vodka partner.
Belvedere sits as one of the world’s longest-operating Polish distilleries, making vodka since 1910.
As part of the relationship between the two companies, they have pledged to offer a “one-of-a-kind experience” for fans visiting trackside.
This includes F1’s official after party which will “redefine high-end entertainment and nightlife”
Additionally, Belvedere Vodka will be served in hospitality spaces throughout the upcoming season.
“Formula 1 has always been the symbol of prestige, adrenaline and spectacle, which is why we are so thrilled to welcome Belvedere as our first Official Vodka Partner,” said F1 CEO Stefano Domenicali.
“Together we share the same dedication to quality and the pursuit of exclusive moments. This announcement once again confirms the strong connection with LVMH, consolidated by a decade-long partnership.
“Their willingness to fully embrace the spirit of Formula 1 excites us and makes us proud of this partnership.”
