Alpine stages Minecraft Education to encourage young people

By Balazs Szabo on

Alpine and its global partner Microsoft have continued their Race into STEM initiative with the inclusion of a Minecraft Education world in a bid to encourage young people.

Alpine and Microsoft have launched a special initiative, called The Race into STEM programme, which seeks to promote gender diversity in motorsport and provide educational content for all young people through specially curated events and activations.

As part of this initiative, various events have been held in Mexico City, London, Melbourne, and France, with the team declaring that the aim has been to involve and inspire young people with STEM subjects and careers.

Alpine stated that the Race into STEM Minecraft Education world is the next step in the initiative between the team and Microsoft. The game is set in a remarkable 8-bit recreation of the Alpine’s Enstone-based factory. Players can explore the facility and learn all about creating and racing a modern-day Formula One car.

Players will meet team employees who detail their roles and explain key concepts about the car. Senior members of the team including Dalia Ramos Guerra, Head of Build and Test, and Chief Financial Officer Gemma Lang, help players to understand how important their roles are in Formula One.

Activities in the game include testing a car in the wind tunnel and taking part in a pit-stop.

So far, over one hundred students have taken part in the events around the globe, and there have been over 80,000 visits to the digital Race into STEM platform from 99 countries.

The team invited Middle Barton Primary School to Enstone so students could get their first taste of the new Minecraft Education world. The students were then given an exclusive tour of the factory and had the chance to learn from the employees featured in the game.


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